", Richards said he never met many of Lerma's employees but that he "can't imagine that anybody in either organization would feel like a second-class citizen when we do everything we can possibly do to make them feel important and appreciated.". You can follow Alejandra on Twitter @_martinez_ale. The late Alex Trebek made a Herculean effort to tape his final Jeopardy! episodes, a producer says. Richards apologized publicly before stepping down from his namesake agency. We use your sign-up to provide content in ways youve consented to and improve our understanding of you. But it was read that way and, unfortunately, it has proved very costly., This isnt the first time Richards has found himself in a dust-up. The Green Bay Packers quarterback begins a two-week stint as guest host on Monday. The best stories from KERA sent to your inbox. Richards also insinuated that some of Motel 6s customers are white supremacists, according to a person familiar with the matter. The Richards Group/Motel 6 By Minda Smiley & Doug Zanger Motel 6, a longtime client of The Richards Group, has. According to more than 10 current and former employees who spoke to Business Insider, the agency is mostly staffed by forward-thinking people. Agency leaders asked everyone to chant "I'm not eating that!" They said Lerma employees weren't allowed to use the gym or eat the free food on offer in the agency's main building. said Rand. According to the Association of National Advertisers, 75% of ad industry employees were white, 9% Asian, 8% Hispanic, and 6% Black as of 2019. Blowback to the comments, first reported by Ad Age and theDallas Morning News, came quickly, with Motel 6 denouncing the tone-deaf comments and terminating its long-standing relationship with the privately held agency. The Richards Group has spent much of 2021 undergoing what it calls a refounding since founder Stan Richards left the company after making racially insensitive comments about client Motel 6 that were publicized in October 2020. The longtime adman had no choice in the face of massive losses following his insensitive statement that a Motel 6 ad was too Black.. Bloomberg View columnist Barry Ritholtz looks at the people and ideas that shape markets, investing and business. He opens up in new memoir, Jeopardy! host Alex Trebek says he has Stage 4 pancreatic cancer and vows to fight it. Ive never been a racist anytime in my life. The incident has already cost the firm several clients. "The outpouring of support from messages and on social channels from current and former employees, clients, and industry partners is astounding. Our team of roughly 148 insurance professionals now serves . The agency spokeswoman issued a statement saying, "The 600 people who call The Richards Group home deserve respect, and the chance to focus on positive contributions and apply their talents to work they can feel proud of. Smith showed his support for the strike, which began July 13, in an Instagram post dedicated to his acting coach Bailey Richards is a writer-reporter at PEOPLE. The spokeswoman said the card was meant to be a commentary on national discourse and not a political statement. The client fired the agency during a review after founder Stan Richards' racist comments. He will remain as executive producer. The Dallas-based agency was known to regularly host games to entertain clients and visitors, and this one featured agency employees parodying Asian dishes. Stay up to date with what you want to know. As reported by the Ringer's Claire McNear (a Jeopardy expert who published a book about the show in 2020), Richards may . Searching for the most topsy-turvy drama on television right now? Richards, for his part, said he "didn't really do anything wrong." Richards said work matters were discussed on these trips and acknowledged that "there was a little bit of favoritism" shown to agency veterans. David Bowie and the coke-fuelled closet threesome - Mick Jagger. Richards also came across to some viewers as a stand-in in other ways. "This is a pivotal time for accountability, transparency, and impactful change," said Brandi Rand, the former social strategist. The agency spokeswoman declined to comment. It has to. As the search for a full-time host resumes, the syndicated program, which is produced by Sony Pictures Television, will return to the rotating guest-host format it has maintained since the death of Alex Trebek in November. Alejandra Martinez is a reporter for KERA and The Texas Newsroom through Report for America (RFA). the richards group is a full-service insurance and financial services firm that provides comprehensive risk management, employee benefits and investment advisory services to individuals, families, and businesses. The Dallas Morning News reports Richards, 87, announced his decision Thursday in a video call to the company's over 600 employees. Some connected those episodes to the agency's rigid, traditional culture that included strict check-in times, no paid parental leave until mid-2019, and all-male retreats with the founder. referred to a campaign idea for the client as being too Black. Tom Foster writes about business, innovation, and creative people. Our goal is not just to change our agency - we want to transform our whole industry. Fans of actor LeVar Burton are vowing to boycott Jeopardy! after executive producer Mike Richards and actor Mayim Bialik were named new hosts. So thats how Ill focus my attention, at least for the time being., Late Thursday, Moody College dean Jay M. Bernhardt and JoAnn Sciarrino, director of the Stan Richards school, sent out a release to the college community that included aprofessionally produced video in which Richards apologized to Moody faculty, alumni, and students for the biggest mistake of my life, and asked for their forgiveness. 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Connect with peers and gain insights and inspiration from top brand marketers and industry icons at Glossier, Coca-Cola, Taco Bell and more. "It was from the heart. Jeopardy! will return to a guest-host format and search anew for a full-time host as Mike Richards steps down. About us. The agencys clients have also included Hobby Lobby, Ram Trucks, and the Salvation Army. Other red-letter campaigns created by the agency over the years were Chick-fil-As iconic cows, which included the line Eat Mor Chikin, and Corona beers couples on the beach spots. In 2018, the agency produced a Christmas card titled "Make the North Pole Great Again" that referenced President Trump and the idea of making "reparations" for misfit toys. Glenn Dady, The Richards Group's creative director, published a statement about Richards' departure on the company's website. Email Alejandra at amartinez@kera.org. Motel 6, a longtime client of The Richards Group, has abruptly ended its relationship with the Dallas-based independent agency. Mike Richards, the long-running quiz shows executive producer, stepped down as host Friday, just more than a week after his selection was announced. Here we take a look at some of the more filthy scandals Brian Jones, Mick Jagger, Keith Richards, Bill Wyman, Charlie Watts, and Ian Stewart got embroiled in. Fahrenheit 105: Why I No Longer Love the Texas Heat, Everyone in Stephenville Thought They Knew Who Killed Susan Woods, A New Report About Human Waste and Texas Beaches Is More Than Just Gross. There were only three levels of employees: entry-level; group leads; and Richards himself, which enabled him to consolidate control. Heres what went wrong, Sidestepping backlash, Jeopardy! taps Mike Richards and Mayim Bialik to host, How Jeopardy! exec producer Mike Richards attempts damage control amid host negotiations, Mike Richards legal past comes back to haunt him as Jeopardy! hosting gig looms, Following a fan petition, LeVar Burton will be a guest host on Jeopardy!, Furious that LeVar Burton isnt the new Jeopardy! host? The traditional PR advice is apologize and make amends. To Forge Its DEI Future, The Richards Group Partners With Leading Firm. She also spent four years in a relationship with Jagger. So what I said was, Its too Black. In trying to protect the clients business, I just didnt want to have a campaign out there that was going to run off any of their guests. You can also contact Business Insider securely viaSecureDrop. Richards was succeeded by creative director Glenn Dady, a 40-year vet of the agency and well regarded as a creative leader. In late 2019, executives from PF Chang's China Bistro came by The Richards Group's office after the ad agency won their business. In the last year, the Richards Group has distanced themselves . Glenn Dady, the ad agencys new boss and Richards successor, has said that the company is in a strong financial position. "Plant-based food doesn't have to mimic meat to sound appetizing. From Ireland, the New Economy Gateway series brings together regional leaders to discuss, analyze and propose solutions to the global economys most pressing problems. 32 were here. Richards told Business Insider he didn't see the script beforehand and didn't realize it would be a problem until he learned that some employees had been offended, at which point he apologized. Counter to the freewheeling culture of the typical ad agency, The Richards Group was rule-bound. Although Richards told me in a 2006 interview for the Dallas Business Journal that he intended to work at the Richards Group until I croak, its clear that wont be happening now. The Richards Group remains financially healthy and debt-free, and is one of the largest independent agencies in the country, spokeswoman Meghan McPartland said in a statement. KERA News is made possible through the generosity of our members. The Richards Group is a full-service insurance, financial services, and HR Solutions firm that provides comprehensive Risk Management Programs, HR Consulting, Leadership Development . The bass guitarist, now 82, has told of his regret at the marriage because of the 34-year age gap. In February, it started an employee group called We@TRG devoted to diversity and inclusion. The point was simply that our client doesnt need to be losing any of its current business, even if it was white supremacists who chose not to do business with them., As a result of the controversy, Richards went on, the agency is taking several steps to increase overall awareness of the potential to create [such] a problem, and is seeking more guidance in how to deal with issues like that. Her Daughter Was Killed in Uvalde. 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David, Mick and the woman were in the closet for 20 minutes and came out with big smiles. Mayim Bialik and Ken Jennings, who both had the Jeopardy! helm before now-ousted Mike Richards was named host, will swap weeks through years end. Motel 6 has hired Kansas City-based Barkley as its agency of record. Theres just too much tension in the world, and too much attention in the world, for something like this to happen., In the interview with Texas Monthly, Richards seemed to double down on his controversial Zoom-call comments, saying they were intended to get the Motel 6 ad campaign back on track. Duong Dua, or Vietnamese coconut worms dipped in fish sauce, was described as "Creepy. The Richards Group Emerges From Scandal. AdvertisingAge India. Richards Group founder Stan Richards stepped down from the advertising firm Thursday after racist remarks led to an exodus of clients, including Motel 6 and Home Depot Inc. If this was a publicly held company, Id be fired for the comments I made. At all-staff meetings at the end of each year, Richards named those who'd been late most often as a joke. "I tripped over them with their gear round their ankles backstage," said Keylock. . as an independent insurance agency, we represent your interests, not the interests of any one insurance company. The father-of-four, who was born in Lewisham, southeast London, made the confession in the documentary The Quiet One, which premiered at the Tribeca Film Festival on Thursday night. The news of the ad agencys default on the agreement was first reported by Reform Dallas. She's covering the impact of COVID-19 on underserved communities and the city of Dallas. At 87, he needs to retire and leave the firm. ", The real foods, the script went, included turtle jelly, "now available at your local Chinese supermarket," which "might not make for the best complement to peanut butter." The 10-year incentive agreement was reached when the ad agency was searching for a location for its next headquarters in 2013. The Dallas-based agency was known to regularly host games to entertain clients and visitors, and agency founder Stan Richards described this one to the PF Chang's execs as "I'm not eating that," a variation on "two truths and a lie," where agency employees would read descriptions of four Asian dishes, one of which was fake.